Overview
In today’s data-driven world, building a scalable and efficient analytics environment means choosing the right tools at each stage of your data journey. Two of Microsoft’s most powerful data services, Azure Data Factory (ADF) and Azure Synapse Analytics, often appear side by side in architecture diagrams.
But while they’re part of the same ecosystem, they serve very different roles. One orchestrates and moves data; the other stores and analyses it. Together, they form the backbone of a modern Azure data platform.
What Is Azure Data Factory?
Azure Data Factory is Microsoft’s cloud-based data integration service. Think of it as the data movement and transformation layer of your platform.
It allows you to:
- Connect to on-premises and cloud data sources
- Extract, transform, and load (ETL/ELT) data into other services
- Build and automate pipelines that move and clean data at scale
- Schedule workflows with powerful orchestration and monitoring tools
ADF is built for data engineers and integration specialists who need to ensure data from multiple systems is accurate, consistent, and available for analysis.
Key features:
- 100+ built-in connectors
- Code-free pipeline authoring and visual monitoring
- Integration with Synapse pipelines for advanced orchestration
- Support for hybrid data movement (on-prem + cloud)
What Is Azure Synapse Analytics?

Azure Synapse Analytics is Microsoft’s enterprise-scale analytics and warehousing platform. It’s where cleaned and structured data is stored, queried, and analysed.
Synapse combines the best of data warehousing and big data analytics in one environment. It enables teams to:
- Run high-performance SQL queries on large datasets
- Integrate data lakes and warehouses into a single analytical workspace
- Support both serverless and dedicated compute for flexible performance and cost control
- Seamlessly connect to Power BI for visualisation and reporting
Key features:
- Dedicated and serverless SQL pools
- Deep integration with Azure Data Lake and Power BI
- Built-in Spark engine for big data and machine learning workloads
- Centralised workspace for collaboration across data engineering, analytics, and BI teams
Key Differences: Azure Data Factory and Azure Synapse Analytics
| Feature | Azure Data Factory (ADF) | Azure Synapse Analytics |
|---|---|---|
| Primary Purpose | Data integration and movement (ETL/ELT) | Data warehousing and analytics |
| Core Functionality | Ingest, transform, and orchestrate data pipelines | Store, query, and analyse large-scale data |
| Typical Users | Data engineers | Data analysts and BI teams |
| Integration | Works with Synapse, Power BI, Azure Data Lake, and 100+ connectors | Pay for compute and storage |
| Pricing Model | Pay per pipeline run and data movement | Based on user and licensing tiers |
When to use Azure Data Factory
ADF is your go-to tool when you need to:
- Consolidate data from multiple systems (ERP, CRM, APIs, etc.)
- Automate recurring data refreshes and transformations
- Enforce data quality and consistency across sources
- Feed structured data into Synapse, Power BI, or machine learning pipelines
Example:
A healthcare provider can use ADF to ingest patient, operational, and financial data from various systems, transforming it before storing it in Synapse for analysis.
When to use Azure Synapse Analytics
Synapse becomes essential when your business needs to:
- Handle enterprise-scale analytics and reporting
- Support complex queries across massive datasets
- Build data models that power Power BI dashboards and predictive analytics
- Enable centralised, governed access to organisational data
Example:
A mining company might store IoT data from equipment in Synapse, enabling analysts to explore production metrics, predict failures, and visualise results in Power BI.
Why they’re stronger together
While they can operate independently, ADF and Synapse are most powerful when combined.
A common architecture looks like this:
Data Factory → Synapse Analytics → Power BI
- Data Factory pulls, cleans, and loads the data.
- Synapse Analytics stores, organises, and optimises it for analysis.
- Power BI visualises the results for decision-makers.
This end-to-end flow delivers speed, scalability, and governance—three pillars of a modern data platform.
How AGER BI helps

At AGER BI, we design and implement Azure-based analytics solutions that align with your organisation’s goals. Whether you’re modernising legacy systems, migrating from on-prem SQL, or building a new Azure environment, we can help you:
- Architect the right data flow using ADF and Synapse
- Optimise for performance, cost, and governance
- Integrate Power BI for intuitive reporting
- Enable your teams with ongoing support and training
Conclusion
Azure Data Factory and Azure Synapse Analytics are not competitors—they’re complementary. ADF moves and prepares your data; Synapse stores and analyses it. Together, they form the foundation of a future-ready analytics environment.
If your organisation is evaluating Azure’s data services, AGER BI can help you design a solution that scales with your business.
Need clarity on how to structure your Azure data platform?
At AGER BI, we help organisations design, implement, and optimise Microsoft data platforms. Whether you need guidance on Synapse or assistance with Azure Data Factory, our team can provide tailored advice and hands-on support.







